Tag Archives: Design Manager


Dell Latitude 6430u

2013 Red Dot Design Award Winner

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Dell Latitude 5420 & 5520

The Dell Latitude 5000-series notebooks are the high-volume foundation for the Latitude range of large enterprise notebook computers. Leading the project with a remote management team, I guided the project from start to finish, liaising with suppliers in China and Taiwan, ensuring manufacturing quality was […]

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Dell Vostro V13 & V130

The Vostro sub-brand was specifically established to provide Small Business owners with IT solutions. Until this point, the products were good value and worthy, but the brand had a pretty low profile. We needed a hit. The insight; a large segment of the small-business market […]

Vostro 430 Desktop

Dell Vostro Desktops

I was lead designer for Vostro’s range of desktop computers, taking the designs from concept, through to alignment with executive teams in Austin, Taipei and Shanghai, and on through the manufacturing stages, spending time on the ground in South China to ensure quality standards were […]

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Wego – Funstation Remote Control

Wego are the largest love hotel chain in Taiwan; providing services to those in need of ‘short-term accommodation’. While this may on first thought seem seedy to a Westerner, you need to remember that many young people- even married- live with their parents, and time […]

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Giant Clip

The Giant management team came back to DEM in order to strengthen their range of ‘lifestyle’ bikes, after the successful City Storm bike, designed in collaboration with Michael Young. The brief: the Japanese market is enormously influential, and due to more cramped living conditions than […]

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Cellgi Hotline

Cellgi returned to DEM to propose a further range of phones to push the phone up-market, especially in China. Focusing on the belt detail, we worked on a range of concepts that kept some of the rounded details, but made it much easier for the […]

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Kuro Media

Kuro, at the time the largest legal music download service in China, approached us to develop a range of hardware products to support their market entry. The range included a cell phone, speakers, microphones, and a desktop MP3 controller that attaches to a PC – […]


Mashi Maro – Cell Phone

Cellgi bought the rights to use Mashi Maro – a Korean cartoon rabbit – and asked us to propose a range of cell phones for young women. Developing the brand, we targeted the red ‘belt’ as the focal point for the industrial design, packaging, and […]

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Intel Education

Bidding against some of the best-known American consultancies, we won a contract to help Intel formulate their strategy for Education mobile computing, on the then-new UMPC platform. Working closely with suppliers in Taipei and China, we designed a computer for students that wrapped the internals […]

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Kokuyo – Pencils for Gambling

Kokuyo is one of the oldest and most established stationary manufacturers in Japan. Each year they hold a design award and invite entrants from around the world to propose products. We worked on a range of ideas that fused modern and traditional Asian elements – […]

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OK Wap – Mei Mei

OK Wap are a cell phone brand that has become popular with Taiwanese girls. They wanted to begin pushing the brand up market, but without losing their core customer base. They approached DEM to formulate a strategy for development, and propose phones that would appeal […]