Kokuyo – Pencils for Gambling

Kokuyo is one of the oldest and most established stationary manufacturers in Japan. Each year they hold a design award and invite entrants from around the world to propose products.

We worked on a range of ideas that fused modern and traditional Asian elements – in this case, the original dice were in fact bamboo sticks thrown on to the table. Noticing pencils also had six sides, we naturally fused the products.

The pencils won a ‘Special’ award and were singled out by Taku Satoh; one of Japan’s most famous designers. The work was featured in Axis magazine.

Kokuyo Design Award Website