The Vostro sub-brand was specifically established to provide Small Business owners with IT solutions. Until this point, the products were good value and worthy, but […]
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Dell Vostro V13 & V130
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Intel Education
Bidding against some of the best-known American consultancies, we won a contract to help Intel formulate their strategy for Education mobile computing, on the then-new […]
Dell Latitude 5420 & 5520

The Dell Latitude 5000-series notebooks are the high-volume foundation for the Latitude range of large enterprise notebook computers. Leading the project with a remote management […]
Vostro Family

I was on the core steering team for Vostro products, and took a number of products to full-scale production. Design language of the products that […]
Dell Vostro Desktops

I was lead designer for Vostro’s range of desktop computers, taking the designs from concept, through to alignment with executive teams in Austin, Taipei and […]
Wego – Funstation Remote Control

Wego are the largest love hotel chain in Taiwan; providing services to those in need of ‘short-term accommodation’. While this may on first thought seem […]
Giant Clip

The Giant management team came back to DEM in order to strengthen their range of ‘lifestyle’ bikes, after the successful City Storm bike, designed in […]
Otis Elevators – Asia Design Strategy

Spanning locations in China, Taiwan, Japan, Korea and Vietnam, we worked with Otis on designing and implementing a pan-Asian design strategy, using their most iconic […]
Cellgi Hotline

Cellgi returned to DEM to propose a further range of phones to push the phone up-market, especially in China. Focusing on the belt detail, we […]
OK Wap “Jie Jie”

OK Wap returned to us to conceptualise ‘Jie Jie’ – a more mature ‘sister’ phone to the first project, that proposed an innovative user interface, […]
Kuro Media

Kuro, at the time the largest legal music download service in China, approached us to develop a range of hardware products to support their market […]
Mashi Maro – Cell Phone

Cellgi bought the rights to use Mashi Maro – a Korean cartoon rabbit – and asked us to propose a range of cell phones for […]
Introduction
I strive to make deeply satisfying, useful products, I seek to understand why and how to make the complex, intuitive and pleasurable, and I enjoy […]